ABTA reveals Destinations to Watch 2024 report for travellers

ABTA, the UK's leasing association for travel agents and tour operators, has released its annual Destinations to Watch report for 2024.

Find great value holidays to Albania - © Aleksandar Todorovic - Adobe Stock Image
Find great value holidays to Albania - © Aleksandar Todorovic - Adobe Stock Image

The report highlights 10 destinations it believes, through customer research, are set to grow in popularity with UK travellers over the following 12 months. These include:

  1. Albania
  2. Aruba
  3. Crete, Greece
  4. Extremadura, Spain
  5. Mauritius
  6. Saxony, Germany
  7. Shropshire, UK
  8. Tyrol, Austria
  9. Vietnam
  10. Zambia

Inspired to book travels in 2024? Don't miss our pick of the best places to go this year.

The report also features travellers' habits with 64% of people surveyed saying they plan to travel outside the UK in 2024. Nearly half of the people (47%) said they were likely to take a city break, while 41% plan to visit a country they have not visited before.

Luxury holidays in Mauritius
Luxury holidays in Mauritius © Creedline - Fotolia.com

Interestingly, 58% said they planned to holiday in the UK, which is why the report includes, for the very first time, a UK destination to watch too.

Ready to plan your 2024 travels? Don't miss our pick of the latest deals on holidays, flights, hotels and so much more.

Posted on Friday 5 January 2024

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