Weather2Travel.com named in Awin's Power 100 for 2024

PRESS RELEASE

Weather2Travel.com, a holiday research tool, today announced it has been named a Power 100 affiliate partner by global affiliate marketing platform Awin.

Weather2Travel.com was selected as one of 100 featured affiliate partners for 2024 from one million active publishers across 35 countries, including TikTok creators, price comparison sites, niche bloggers, global media powerhouses, cutting-edge technologies, FinTech pioneers and brands.

Awin's 2024 Power 100 - global affiliate partnerships
Awin's 2024 Power 100 - global affiliate partnerships

This year the Power 100 is a dynamic guide spotlighting key partners and the next-generation affiliates reshaping the industry landscape. This comprehensive collection of 100 partners underlines the vast diversity within the affiliate channel and marks the Awin Group's dedication to innovation and strategic growth for advertisers and publishers alike.

"The Awin Power 100 exemplifies the transformative power of affiliate marketing, from live shopping experiences to AR try-on technologies" said Adam Ross, Awin CEO. "These partners are at the forefront of their fields and hold the key to the next wave of digital marketing."

"As an independent content-led travel publisher working in affiliate marketing, it is a real privilege for Weather2Travel.com to be listed in the Awin Power 100. We've always looked to innovate with inspirational content and interactive functionality to help travel brands connect with our customers." said Colin Carter, Weather2Travel.com Director. "Our travel brand partners receive a unique blend of exposure from top-of-funnel content including brand awareness to destination focused placements and branded product search tools."

View Awin Power 100 >>

About Weather2Travel.com

Weather2Travel.com was established over 18 years ago, primarily as a research tool to help travellers plan their next holiday around their desired weather. We offer climate information, travel advice, news and inspirational features alongside offers from travel partners big and small to help people get away for less.

What started as a dedicated online climate guide has blossomed into an inspiring travel site with weather at its heart. We pride ourselves on offering the very best weather advice through our bespoke online tools as well as great value deals from leading holiday providers, tour operators, airlines, car hire companies, hotels and so much more.

Today Weather2Travel.com is a full blown holiday research tool offering travel brands an unique opportunity to interact with customers deciding where and when to go on holiday. Often these customers have not yet decided where to book their travels, so travel brands can connect with customers at the ideal decision-making time.

About Awin

Since 2000, we've pioneered affiliate marketing partnerships. Awin* has played a pivotal role in setting industry standards over the past 23 years, by developing innovative technology, cultivating excellent service, and introducing world-leading brands to the affiliate marketing channel.

Part of the Axel Springer and United Internet Groups, with ShareASale and Commission Factory, Awin forms a global affiliate network powered by 17 offices worldwide. Our team of over 1,400 dedicated employees collaborates with a vast network of 1 million+ contributing publishers and 30,000 advertisers. Together, we strive to redefine the marketing landscape.

Two-thirds of digital ad spend currently flows to the three big tech platforms. But their auction-based ad models favour their own bottom line and inflate costs at a time when every single marketing dollar counts. Awin offers a real alternative to big tech and puts advertisers back in control of their own business growth.

Using Awin's platform, brands can unlock unlimited marketing opportunities that reach consumers everywhere. Choose which affiliate partners best match marketing objectives. Control costs by defining how these partners are paid. And customise affiliate marketing programs using Awin's tech to mirror specific business goals.

Awin connects businesses with customers across most sectors, including retail, telecommunications, travel, and finance. In the last financial year Awin generated £18 billion (€17b) in revenue.

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